Blog 12 – Part 1: 11 Major (Advantage) Tools for Online Color Shopping

Blog 12 – Part 1: 11 Major (Advantage) Tools for Online Color Shopping

First of all, these next three advanced lessons are not some kind PLR rip-off which is being regurgitated to you to fluff-up content to satisfy “search engines.” (PLR means “Private Label Reports” written by someone else.)

The is new, original stuff from an educator with an advanced degree in Curriculum and Instruction from a major USA university. (Just a note: a lot of PLR material out there is perfectly fine … but not all of it … this just happens to be “brand-new.”)

And, NO, this is not some advanced information that requires a PhD to understand it. I have also included many pictures (I love pictures).

Plus, don’t feel embarrassed if you have to review this material two or three times before you “get it.”

If you do, you should know that extra review for this volume of simple and easy to use information is perfectly normal. (Side note: A “photographic” memory is of little value if a person does not understand the recalled information [Mitchell Watrous].)

With these 11 major (advanced) tools, you can easily become a shopping master … and when you do … you will know more than most of the rest of the world’s online shoppers.

One of the best things about these 11 (secret), major shopping tools … is that they are easy and simple to learn (plus, all 11 of them are on our Fine Art America website)!

The reason I say that these are “secret” shopping tools is because when most people see them … they do not know what to do with them. And, worse, they have no clue how much better their purchases could be if only they knew how to use these 11 easy tools.

Withholding this “secret” shopping information from shoppers is like not telling people on the “Titanic” where the life boats were … or not telling fighter pilots when and how to use the “after-burner” their fighter jet planes.

Here are the 11 Major (Advanced), Easy-to-Use Tools for Online Shoppers. *

  1. Find and choose a digital image to suit your purposes on many items.
  2. Decide whether to Frame, or Not-to-Frame, and image for your uses.
  3. Choose from canvas or paper options for image reproductions.
  4. Select from Five different “Wraps.”
  5. Choice of five different platforms used for image mounting
  6. Learn how to size an image on all products (except NOT for Wall Art).
  7. Learn how to position an image on a product (except NOT for Wall Art).
  8. Choose best palette colors for borders and backgrounds.
  9. Choose best colors for borders and backgrounds, using Hex color codes.
  10. Use “Shade” options for any color (when available) on a product.
  11. Use “Tint” options for any color (when available) on a product.
  12. Bonus section on mastering colors on your “designer” greeting card.

* NOTE: All 11 of these tools are all available on our website(s) on Fine Art America (FAA), but just be aware that only some of them might be available on other websites.

I want to help you go forward faster with your shopping selections.

Also, here is a big, big tip for you: You can use these same tools and principles on any other website(s) that provide shoppers with the tools to make better choices.

I will briefly explain each of these 11 tools … and how you can use them on any website that provides them for you.   But, I will use my website to demonstrate the tools because I know that they are all there.

  1. Find and choose a digital image to suit your purposes.

Go to this website:  http://www.mitchell-watrous.pixels.com and take a look around the home page. You can Click > on any one of the 25 Galleries currently on the website.

Just be aware (on this website) that it does not matter which image you choose. You can perform the same functions on over 1200+ images (but NOT on all Wall Art … but you can still have over 1200+ Wall Art images).

I will choose two combined “Photoshopped” BigStock images 43731109/2316827 because many people love/hate Golf (but you could choose any image on this website).

I will give you a few examples of how to use this image (and the same processes apply to any images on this website). This is the image:

What can you do with this image?  You can do the same thing with this image that you can do with over 1200+ images on this website.

And, you can do it in 8 Categories … and on 32 different product options… with tens of thousands of color choices and variations.

If you had golfing friends, and you wanted to send each one a different gift using this image, could you do it?  Absolutely. You could easily send 100 different friends a different photo gift to remind them of this ancient (but very challenging) game.

Let’s take a look at the next tool where Frames can be used to great effect with the image above.

  1. Decide whether to Frame, or Not-to-Frame, an image for your uses.

 

To get the most from these examples, you can go to this website and follow along:  http://www.mitchell-watrous.pixels.com

To find the image above, go to the Gallery:  “Coffee Mugs – Sports” and locate that image (or any other image in any other gallery … after you learn how to do this).

Click > on the image above.

Then, if you Click > Wall Art > Click > Framed Prints Click > 2. Frame, you will find 18 different colored frame choices with 224 different frame styles for the images (or for any of the 1200+ images that you want to frame on this website).

For your image, you will also want to decide whether you want to put it on a “Canvas” or on a “Paper” support medium.

See the next section #3 below for more information to help you make a selection on the type of medium for your photo image.

However, as an example in this section #2, you could choose the three Frame options below (from over 18 frame colors and 224 different frame styles):



 Black GL8 Frame with White Mat

Gold VN7 Frame  with White Mat

Orange VN4 Frame with White Mat

Just for the heck of it, let’s put a solid 2” Top Mat around each image, like this (just remember … the Top Mat touches the inside of the frame):



Black GL8 Frame with Green Top Mat

Gold VN7 Frame with Gray Top Mat

Orange VN4 Frame with Purple Top Mat

Then, we could also add a Bottom Mat to each of those three images above (remember … the Bottom Mat touches the outside of the picture/image. Or, we could say that the Bottom Mat goes around the outside of the image.):



Black GL8 Frame with Green Top Mat and Red Bottom Mat

Gold VN7 Frame with Gray Top Mat and
Brown Bottom Mat

Orange VN4 Frame with Purple Top Mat and Green Bottom Mat

 

You could develop different frames with Top and Bottom Mats for hours and not come up with the same design twice. That is powerful if you want to send the same image to different people but have a different look for each one.

Just remember that the Top Mat is the one “touching” the inside of the frame … and the Bottom Mat is the one surrounding (“touching”) the image.

  1. Choose from canvas or paper options for image reproductions.

What is the difference between an image on “Canvas” and an image on “Paper?”

Here is the link you need to review the differences between “Canvas and Paper” options for your Wall Art: https://fineartamerica.com/showpaperscanvases.html

When you review the information on the link above, you will discover that there are two options for “Canvas” and eight options for “Paper.”

Review all of your options carefully because they can have different impacts on the effects of your photographic (or digital) images.

It is unlikely that you will be disappointed in the quality of your product when you receive it. However, if you tend to be more particular and selective, you might want to evaluate your quality options.

Now, for your peace of mind, the only places that you will find either of these options (i.e., Canvas and Paper) on this website are these:

For Canvas Prints:

Click > Wall Art Canvas and Click > Canvas Prints

Then, you can choose between two “Finish” options.

For Paper Options:

Click > Wall Art or Click > Framed Prints, or Click > Prints, or Click > Posters

Then, you can choose among eight “Finish” options.

Here again is the link to explore Paper Options: https://fineartamerica.com/showpaperscanvases.html

  1. Select from Five different “Wraps.”

 

These five “Wrap” options will apply to only one category (Canvas Prints) on this website.

For any image on the website, you can find these five (5) Wrap options by this route:

Click > image, then Click > Wall Art, then Click > Canvas Prints, then Click > 4. Wrap

After you click on the “4. Wrap” option, you should see this menu with options:

Note: The image above does NOT have active links. You will need to go to the website to explore these options:  http://www.mitchell-watrous.pixels.com

Or, if you have navigation problems: (Click > here to find the image above: https://mitchell-watrous.pixels.com/products/bigstock-43731109-2316827-mitchell-watrous-bigstock-canvas-print.html … and then, Click> 4.Wrap as shown in the image above).

Here is a brief explanation of these “Wrap” options, which occur ONLY with the Canvas Prints. (Note: When you click on an option with your image, you should see a change in the image within 3-5 seconds.):

♦ No Wrap – Rolled In A Tube (i.e., your photo is rolled up in a tube)

When you click on this option, the image will show a flat image (no sides).

♦ Museum Wrap (White Sides)

With this option, your image will have “White Sides” stretched over 5/8” x 5/8” frame.

♦ Gallery Wrap (White Sides)

With this option, your image will have “White Sides” stretched over 1.5” x 1.5” frame.

♦ Gallery Wrap (Black Sides)

With this option, your image will have “Black Sides” stretched over 1.5” x 1.5” frame.

♦ Gallery Wrap (Mirrored Sides)

With this option, your image will have “Mirrored Sides” stretched over 1.5” x 1.5” frame.

Note: Always be sure to select your “1. Size” before choosing your “Wrap” style. You will have 10 size options for your choice of Wrap style, ranging from 10” to 48” wide.

  1. Choice of five different platforms used for image mounting.

Once you see what these five platforms are, your understanding suddenly opens up:

  1. Wood Frame Wrap (Canvas Prints wrapped around a wooden frame.)
  2. Wood Frame Insert (Used for putting a picture inside an enclosed frame.) *
  3. Acrylic Prints (Image printed directly on a ¼” thick sheet of clear acrylic.)
  4. Metal Prints (Image printed directly on a 1/16” thick sheet of aluminum.)
  5. Wood Prints (Image printed directly on ¾” thick maple wood.)

* Note: In the “Wall Art” section, if you choose “þ Yes” in any one of these three options (i.e., Framed Prints, Prints, or Posters) with the “2. Frame” option for images … your image will be mounted on a “Premium Clear Acrylic with a Foamcore Backing” and placed within the Wooden Frame you chose.

If you chose the “þ No” option for “2. Frame” choice in any one of these three options (i.e., Framed Prints, Prints, or Posters), your image will not be mounted on anything.

It will be rolled up in a cylindrical tube and mailed to you. Some people choose this option whenever they want to use their own mounts or displays for their art purposes.

Based upon previous information in these blogs, everyone is probably familiar with the differences in image quality when any one of the five platforms above are used.

This ends Part 1 of this Blog. These next six topics will be applied to other products not related to “Framed” art (i.e., in Blogs 13 and 14).

Part 2 will cover art images as applied to other products (i.e., Home Décor; Lifestyle; Beach; Greeting Cards; Phone Cases; Apparel; and Coffee Mugs).

These are the fantastic, easy tools you will learn in Part 2:

  1. Learn how to size an image on all products (except NOT for Wall Art).
  2. Learn how to position an image on a product (except NOT for Wall Art).
  3. Choose best palette colors for borders and backgrounds.
  4. Choose best colors for borders and backgrounds, using Hex color codes.
  5. Use “Shade” options for any color (when available) on a product.
  6. Use “Tint” options for any color (when available) on a product.

We will take a totally different direction in the next blog because these new tools do not apply to “Framed” or “Printed” art. Now, you will really develop some new skills.

Until next time,

Professor “Bumblebee” Watrous

PS: In the next blog, you will learn some amazing new skills that you may not have ever been exposed to before now. I’ll try to get this to you tomorrow.